Is ‘Walmart Coin’ a Blockchain Revolution or a Next-Gen Loyalty Program?
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Last week, Walmart filed a patent to launch a digital currency tied to a fiat currency like the dollar for Walmart and its partner stores globally. The patent lays out a number of use cases for the ‘Walmart Coin’ or ‘stable coin’, from a closed-loop payments ecosystem removing the need for debit and credit cards, to lending, rewards programs, and gig-economy style marketplaces.
For some time, Walmart has been critical of card fees which, according to our estimates, cost it roughly $8 billion in 2018. With control over a digital currency, not only would it avoid such fees but it also could capitalize on a data and information advantage by targeting customers more directly, predicting their shopping behavior, and reducing inventory costs.
As Facebook learned after announcing Libra, however, politics and regulation could hamper Walmart’s attempt to disengage from the traditional financial system. Many of the products named in the patent require a banking license or bank partners, diminishing the economic incentives to break away. In fact, in 2007 political and regulatory objections forced Walmart to abandon its 10 year effort to obtain a bank license. Today, even without a bank license, Walmart offers a range of financial services from reward cards to Walmart Pay, its mobile payment application.
Politics aside, we wonder how a ‘Walmart Coin’ would differ from a loyalty card tied to Walmart Pay and whether digital deposit fragmentation would limit its potential. As more brands launch their own digital currencies, deposits could fragment into company-specific wallets, potentially diluting the impact of any one of them. In that case, a neutral Digital Wallet like Paypal’s Venmo or Square’s Cash App could aggregate them, putting it in what we believe to be the most powerful and interesting position.
Until then, in our view, very little will differentiate Walmart’s stable coin from Fortnite’s V-Bucks, worth a penny a piece.
Blockstream Announces Two Mining-Focused Products
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This week, Bitcoin technology company Blockstream announced two mining-focused products. In an effort to help maintain the decentralized security of the Bitcoin network, Blockstream announced Blockstream Mining, a service providing mining equipment colocation services tailored to institutional and enterprise customers. To help them overcome the high barriers to entry, Blockstream Mining should enable prospective miners with the logistics and operational support to mine at scale.
The second product, Blockstream Pool, will be the world’s first production mining pool based on the BetterHash protocol. With the BetterHash mining protocol, individual miners will be able to control which bitcoin transactions are included in a newly mined block while still receiving the stable payout associated with traditional mining pools.
Based on both of these announcements, Blockstream seems determined to decentralize Bitcoin mining further, enhancing its security. Hopefully, BetterHash will attract individual miners, encouraging other mining pools to follow Blockstream and do the same.